Elephant Journal's popular contributor Bill Schwartz recently let it be known that he was publishing a story about the Jetsunma Cult's decaying franchise. This did not sit well with the P.R. obsessed "sangha," or its founder, New Age "channeler" Alyce Zeoli. They had a lawyer draft up a letter threatening EJ publisher Waylon Lewis before the article was even published! That's called "SLAPP," or strategic litigation against public participation, and is a despised censorship technique. Now, KPC's attempt at spin control has backfired, as online journalists like Buddhadharma have taken up the fallen banner.